If your content is time sensitive, it may be that you don’t want it to be indexed after a certain date – for example if it is a promotion or an event.
You can tell Google when to stop indexing your content by using the following META tag and replacing the date with your date:
<META NAME=”GOOGLEBOT”CONTENT=”unavailable_after: 31-Dec-2007 23:59:59 EST”>
Archive for the ‘Titles & Tags’ Category
Tip #44 – Best before date
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Tip #43 – Lost in translation
Sometimes in their search results Google offer a translation option.
As this is an automated translation, the results are a bit hit and miss, to say the very least!
If you’d rather that your site wasn’t translated in this way, or you have your own translated pages, tell google not to translate the page by using the following tag:
<meta name=”google” value=”notranslate”>
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Tip #42 – Archive copy
For most results, Google holds an archived or ‘cached’ copy of a page.
What this means is that the page in the cache will load quicker for the visitor, and the search terms will be highlighted.
However, problems arise when the cached version of a page and the current version are out of sync.
You can tell google NOT to cache your page by using the following META tag in the <head> of your page:
<meta name=”GoogleBot” content=”noarchive”>
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Tip #41 – Open description
In some cases google will use the description in the Open Directory Project database for your description in the Google results.
The problem here is that the description that ends up in ODP isn’t always what you want, as it’s reviewed and submitted by a volunteer editor.
To make sure that description isn’t used, google recommend using the following META tag in the <head> of your website:
<meta name=”GoogleBot” content=”noOdp”>
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Tip 40 – I won’t do what you tell me
One of the most overused and pointless META tags around is the ‘revisit’ tag.
Search engines don’t tend to follow it and it really serves no purpose.
If you could really tell Google to revisit and reindex your site every 2 days in this way, don’t you think everyone would be asking it to revisit every 2 seconds?
And even if you did ask Google to revisit every 2 days, and it did indeed do that – how many sites out there are updated that often anyway?
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