299 Steps to Website Heaven

from NikkiPilkington.com

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Entries Tagged as 'Google'

Tip #26 - What’s the frequency Kenneth?

July 23rd, 2008 · No Comments · Google

Keyword frequency relates to the number of times a keyword (or phrase) appears on a page.

Simply put, if your chosen keyphrase doesn’t appear on a page in your site, then you’re not likely to get good listings for it.

However, at the other end of the spectrum, if the keyphrase appears TOO many times, then you’re likely to get penalised for spamming.

They don’t make it easy do they?

I’d aim for making sure that the keyphrase is in the headline of the page and then two to three times in the body, as well as in any links to the page.

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Google Adwords - Free Google Adwords ebook

July 22nd, 2008 · 1 Comment · Admin posts, Bonus Tips, Cool Tools, Freebies, Google

 Adwords free ebook cover

We know from our overflowing inbox that lots of you have questions about Google Adwords.

It seems so easy - sign up, post some ads, get traffic, make money.

But as everyone who has tried it soon finds out, there’s more to it than that!

This FREE e-book will help you through the process of setting up and making money from your Google Adwords account - download it now with our compliments :)

See below for a full chapter list:

  • “Are You Prepared To Profit From Instant Web Traffic?”………………………….4
  • “10 Minutes To Instant Web Traffic”…………………………………………………..10

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GetClicky - a God among webstats providers

July 21st, 2008 · 2 Comments · Admin posts, Articles, Blogging, Bonus Tips, Content, Cool Tools, Domain names, Free Listings, Freebies, Google, Key Phrases, Links, Musings, No no no!, Social Networking, Titles & Tags, Tracking, Uncategorized, twitter


For a long time I used Google Analytics to provide webstats for me and for my clients - and it worked. Great stats, pretty graphs, nice figures - everything I needed.The problem I had was that I couldn’t get real time stats - I had to wait until the next day, by which time in some cases it was too late to react to surges in traffic.

I needed something that showed me what my visitors were doing and where they were coming from NOW, not yesterday!

And then I found GetClicky.

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Tip #23 - The longer the better

July 16th, 2008 · No Comments · Content, Google, Key Phrases

It’s better to use the longer versions of your keyphrase than the shorter.

So for example instead of using ‘gift hamper’ use ‘gift hampers’, instead of ‘clean carpets’ use ‘cleaning carpets’ etc.

If someone searches for the shorter version (gift hamper or clean carpets) they have a good chance of finding you.

If, on the other hand, you optimised for the shorter version, then people searching for the longer version would have no chance of finding you at all.

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Tip #235 - Promise to behave

July 15th, 2008 · No Comments · Google

If you have managed to get yourself banned from Google, then it is possible to be reincluded once you have removed all of the offending issues from your site. By opening up a Webmaster Tools account you can request that google relooks at your website.
More details on this at the Google Help Center

http://www.google.com/support/webmasters/bin/answer.py?answer=35843.com/NikkiPilkington”http://www.google.com/support/webmasters/bin/answer.py?answer=35843.com/NikkiPilkington

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