299 Steps to Website Heaven

They say:

You spend a lot of time and money on your blog-content and it is only accessible on the World Wide Web. Blog4Mobile.com will “mobilize” your content and present your content to a larger number of readers. You simply need an ordinary feed like rss, atom.xml or feedburner. Your new mobile site will have it’s own URL, e.g. “http://www.blog4mobile.mobi/yourblog1018″;
blog4mobile also supports your mobile blog with a qr-code widget, enabling your readers make a snaphot with their mobile phone and a qr-code reader. This service is completely free of charge for you.The best thing is: After the beta phase, Blog4Mobile.com will start the central marketing of all mobile blogs. Each user gets up to 70% of the advertising incomes, generated via his mobile blog. Blog4Mobile.com is not only for free, you can even cash in by blogging!“

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For a long time I used Google Analytics to provide webstats for me and for my clients - and it worked. Great stats, pretty graphs, nice figures - everything I needed.The problem I had was that I couldn’t get real time stats - I had to wait until the next day, by which time in some cases it was too late to react to surges in traffic.

I needed something that showed me what my visitors were doing and where they were coming from NOW, not yesterday!

And then I found GetClicky.

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Fantastic post from Chris Brogan on using Social Media to improve your marketing:

50 Ways Marketers Can use Social Media to Improve Their Marketing

1. Add social bookmark links to your most important web pages and/or blog posts to improve sharing.
2. Build blogs and teach conversational marketing and business relationship building techniques.
3. For every video project purchased, ensure there’s an embeddable web version for improved sharing.
4. Learn how tagging and other metadata improve your ability to search and measure the spread of information.
5. Create informational podcasts about a product’s overall space, not just the product.

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So, Coca Cola ‘rented’ the blogs of 9 prominent bloggers in Brazil to promote the launch of their new product i9 Hydrotonico in Brazil.

And the Blogosphere went mad….

Bloggers came from everywhere to state they were “not to be bought” and derided not only the ‘rented’ blogs but also Coca Cola themselves.

There was even a new manifesto developed:

“A blog is a personal page, is a time logbook, is expression, is someone saying what they think/reckon/believe for those who want to read it. There aren’t bloggers’ union, wages, holidays, but we do lots of overtime. A blogger is not a journalist or an advertising agent: they can be everything and nothing, teenager or mother, hairdresser or CEO. Each one has the audience they deserve, the credibility they have conquered.”

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According to the official Google blog, Google are now starting to index Flash websites:

Google learns to crawl Flash

6/30/2008 09:26:00 PM

Posted by Ron Adler and Janis Stipins, Software Engineers

Google has been developing a new algorithm for indexing textual content in Flash files of all kinds, from Flash menus, buttons and banners, to self-contained Flash websites. Recently, we’ve improved the performance of this Flash indexing algorithm by integrating Adobe’s Flash Player technology.

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